Start free and upgrade as your community grows. All plans include core features.
Get started with Hugo
For growing communities
For active servers
For large communities
Enterprise plans with 25,000+ AI assists, custom limits, and dedicated support.
Powerful features to build and manage thriving Discord communities
Run Hugo with your own branding - custom name, avatar, and status.
Interactive role menus with buttons, dropdowns, and conditions.
Create beautiful Discord embeds with a visual drag-and-drop editor.
AI-powered assistant that answers questions and helps moderate 24/7.
Deep insights into member activity, engagement, and AI performance.
Full ticket system with SLA tracking, categories, and satisfaction surveys.
See what's included in each tier
| Feature | Free | Starter | Pro | Business |
|---|---|---|---|---|
| AI Assists / Day | 15 | 150 | 1,000 | 5,000 |
| Role Flows | — | 5 | 15 | 50 |
| Custom Bot | — | |||
| Embed Builder | — | |||
| Ticket Categories | 3 | 5 | 10 | 25 |
| Analytics | Basic | Basic | Advanced | Full |
| Server Backups | — | — | ||
| Priority Support | — | — | ||
| API Access | — | — | — |
Got questions? We've got answers.
Join thousands of communities using Hugo to build better Discord servers.